Swöm

SMART SELF-INFLATING SWIMWEAR FOR KIDS

SWÖM is a Danish startup creating swimwear with built-in depth sensors inspired by diving tech. If a child stays underwater too long, the suit inflates automatically, helping bring them safely to the surface. Winner of the ISPO Award 2024, SWÖM developed its technology in partnership with the European Space Agency. Their mission is to reduce childhood drowning and provide parents with peace of mind. We worked closely with SWÖM to build a brand universe that balances the joy of confident water play with the reliability of life-saving technology.